The Challenge
Spirit Jersey hired DYODE for email design and paid social. We were tasked with delivering fast turn, high impact creative across email and paid social for limited edition product drops, while keeping Spirit Jersey’s bold, playful brand consistent, capturing fan level excitement, and meeting tight launch timelines with performance driven assets.
My Role
• Designed email campaigns for their collabs with brands such as Marvel, Warner Brothers and Star Wars
• Created paid social assets for Instagram Stories, Facebook ads, and carousels to drive launch momentum
• Built modular templates to accelerate production for timed drops
• Adapted brand guidelines into high energy, pop culture aligned visuals across channels
Results
• Increased online engagement
• Expanded campaign reach to broader fan audiences via paid social
• Earned positive client feedback for creativity and execution, strengthening the agency relationship
